22 Lessons Learned: Workwear

GAINS OF BRANDING HI VIS WORKWEAR FOR A COMPANY How are established companies and startups related? Recognition of their existence is a central concern. There are many ways in which a company presence can be felt. Putting a logo, company website URL, or company names on staff uniform like a polo shirt, jackets, skirts, pullover or a trouser are some of the methods that accompany presence can be realized. What are the gains of labeling of the company hi vis? Free publicity If employees dresses in the firm attire with website URL, company name or logo, they are easily identified by members of the public and potential prospects. Free marketing is realized by interrelating with the members of the community. Therefore, it’s important for any startup or established company to consider investing in staff uniforms because the benefits are more than the cost incurred in printing the work wear.
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Brand Building For a brand profile to be raised, resources are enormously spent, besides lengthy crusades. However, by just branding the staff uniform, the company brand can be progressively raised. When customers have a positive attitude towards a firm and its products, the sales revenue naturally increases.
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Better customer service Anytime customers are able to identify staff through their uniform, the time taken to look for products is greatly reduced in addition the shopping experience in such a firm. Team spirit is enhanced When people are in uniform there is a general feeling of togetherness; whether it’s during work, team building, camping, or sporting activities. When a group works as a band; they are able to accomplish more in a short duration of time thus surge the companies’ income. This brings a sense of pride and increases the team spirit. Safety With branded hi vis clothing, the staff is able to be identified from a distance when working. This reduces instances of injury at work place and their general safety The staff uniform can be custom made protective gear like footwear, jackets, helmet or gloves all meant to improve on safety. Dress code savings With company attire, wardrobe cost to employees is eliminated because they don’t need to upgrade their outfit. These enhance their morale as result of the savings. Disciplinary cases associated with wrong dress codes are reduced because the staff is given the uniform by the company. This means the human resources department work is minimized and can concentrate on other staff welfare activities.